Receptive Capital Blog

Opinions and updates on the East Coast cannabis markets.

Opinions Rick Bashkoff Opinions Rick Bashkoff

Cannabis Beverages at Thanksgiving 2023

Before you declare your Thanksgiving shopping done, go pick up some cannabis beverages at the dispensary (or gas station, grocery store or liquor store if you're living in a state that realizes this is where social beverage consumption is headed).

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Justice Rick Bashkoff Justice Rick Bashkoff

Last Prisoner Project's 5th Annual Holiday Letter Drive

Beyond investing in a diverse set of entrepreneurs, we provide opportunities for our members to discover and participate with organizations who fight for diversity, equity and inclusion in the cannabis industry. In our opinion, the Last Prisoner Project's Annual Holiday Letter Drive is one of the most well thought out and well executed social justice campaigns in the cannabis industry.

Last Prisoner Project's 5th Annual Holiday Letter Drive">Read More
Opinions Rick Bashkoff Opinions Rick Bashkoff

The Operator Perspective Mitigates Risk

The ability to conduct due diligence through the lens of an operator enables the operator to, among other things, ask the tough questions, manage growth expectations and provide the entrepreneur with more useful feedback.

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Opinions Rick Bashkoff Opinions Rick Bashkoff

Hemp Derived Beverage Availability

Regarding cannabis beverages, I would prefer to see regulators focus on regulating the PRODUCTS to ensure the consumers that desire them have SAFE access to them. Consumers have demonstrated demand for these products. Banning them is not the move.

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Opinions Rick Bashkoff Opinions Rick Bashkoff

I Just Enjoy The Plant. It’s As Simple As That.

During Kevin Durant’s interview at Game Plan by CNBC and Boardroom, he said, referring to cannabis, “Everyone does it, to be honest, it’s like wine at this point”. This was the line most media outlets lifted. But the line that I remember most is…“I just enjoy the plant. It’s as simple as that.”

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Opinions Rick Bashkoff Opinions Rick Bashkoff

Updated Thoughts on Social Consumption Lounges: Summer 2023

The premise behind separate, stand-alone cannabis social consumption lounges is flawed. Cannabis use in social settings will have to become more nuanced for the type of environment the social use is taking place. The East Coast markets have yet another opportunity to lead by redefining social consumption for cannabis.

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Resources Rick Bashkoff Resources Rick Bashkoff

The Cannabis Terminology Style Guide

When you join the cannabis industry, the terminology is pretty daunting. The good people at Oaksterdam University have created a very useful tool called the "Cannabis Terminology Style Guide". This style guide is designed for use in academia and by any journalist, reporter, writer, or public relations professional.

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Opinions Rick Bashkoff Opinions Rick Bashkoff

Why Are We Asking Consumers to Memorize Chemical Compounds?

I've been in the cannabis industry for years now and I'm getting a little impatient with "Terpenes are the future of how consumers will buy cannabis" theory. We don't have to create our own lexicon and confuse consumers. Lavender, gas, citrus, pine, pepper, etc. These are all words consumers use that they understand.

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About Rick Bashkoff About Rick Bashkoff

Sending Updates To Our Membership

Four times a year we send out an update to our entire membership. This is a chance for us to communicate with everyone who has shown interest in our thesis and investment strategy.

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About Rick Bashkoff About Rick Bashkoff

Trustworthy Advisors for Early Stage Cannabis Companies

Receptive Capital advisory practice is focused on early stage companies in the cannabis industry. Our collective experiences punch above their weight class for this group of companies. We offer our services to a wide range of industry sectors from cultivation to software companies and everything in between.

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